Blogs
Celebrating National Publicist Day – Honoring the Storytellers Behind the Brands
October 30th marks National Publicist Day, and it’s one we’d like to take the time to acknowledge. If you’ve ever worked in or around communications or marketing (which, if you’re in our network and reading this, you likely have!), you know just how much heart,...
The Rubik’s Cube of Talent: Solving the Complex Puzzle of Modern Recruiting
If you’ve ever tried to solve a Rubik’s Cube (and let’s be honest, who hasn’t?), you know the feeling. It’s part strategy, part intuition, and a lot of patience. You twist one side to line up the colors, only to realize you’ve scrambled another. Recruiting can feel a...
August Might Be the Best Time to Hire (Really)
August can feel like a strange time for hiring. People are on vacation, inboxes are quiet, and there’s a collective “wait until after Labor Day” mentality. But for hiring managers in PR, communications and marketing, that pause can be a missed opportunity. In fact,...
Open to Work: A Comms Story
Let’s not sugarcoat it: the communications job market in 2025 is better than it was a year ago but it’s no walk in the park. Sure, your LinkedIn feed might suggest otherwise. New job posts. Happy announcements. A steady scroll of "I'm excited to share..." But behind...
Monday Musings: How I Got Here (and Why It Matters)
When I was 13, I decided I’d become a Writer for Days of Our Lives. I'd go to college in California and be instantly snapped up by the soap opera’s writing team. After high school, I began college as a theater major. That lasted about as long as my soap opera writing...
Hiring Shouldn’t Feel Like Guesswork
I’ve lost count of how many times I’ve heard, “We posted the job. We got tons of applicants. But no one was quite right.” Candidates aren’t sitting around refreshing job boards. They’re leading teams, building brands, and probably not even thinking about a new role...
Mastering the Art of Networking
Networking can be tricky, even a little intimidating. Reaching out to people you haven’t talked to in a while (or ever) can feel awkward, and the fear of being ignored or ghosted is real. But the truth is, in today’s job market, networking isn’t optional. It’s...
The Resume
The Resume: Can it be longer than a page? Should I include a summary at the top? Am I positioning myself strongly enough for the role I’m applying to? These are some of the resume related questions we regularly receive from candidates whether it’s someone with five...
Let’s talk about LinkedIn
Think of your LinkedIn profile as your digital handshake. It’s the first impression you make before you ever say a word. In addition to listing job titles, tell your story. What drives you? What problems do you love solving? Use your About section to give people a...